Studio / 1 Bath Unit 8008
$1,403/mo
509 ft² · $2.76/ft²
Base rent
Available: Now
Up to 8 Weeks Free
Up $32 since Oct 11 (was $1,371)
Updated
Southerly at Southbank Apartments
959 Prudential Dr, Jacksonville, FL 32207, USA
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Live pricing, refreshed
17
Units Listed
$1,403
Starting at
$1,552
Average
$1,795
Highest
$2.08
Per Sq Ft
Avg Days Listed
How does this compare? View Downtown rent trends
Beds
Pricing by Bedroom
Studio
$1,454
from $1,403 · 4 units
~558 sqft avg
1 Bed
$1,539
from $1,423 · 9 units
~766 sqft avg
2 Bed
$1,677
from $1,535 · 4 units
~882 sqft avg
Specials Available 17 units
Up to 8 Weeks Free
Specials also ran here in July, August and September.
Rent Distribution
Price by Bedroom
Price Breakdown
Rent by Unit
Price vs. Square Footage
Price History
Timeframe
Property Price Trend
History follows your bedroom selection. Current rent limits and move-in dates do not change past averages.
Units with Price Changes (19)
Largest 8 movers of 19
Last 15 days
Estimated Building Revenue
How is this calculated?
Rental revenue model
We follow each unit's listing activity at this building every day. When a unit stops being listed, we assume it leased at its last listed rent, adjusted for any advertised move-in special. Revenue is the sum of those assumed lease rents across the building's occupied units.
- Building size: stated by the property itself
- Occupancy: building size minus currently listed units
- Rents: observed lease-offs first, current asking rents as fallback
These are research estimates, not financial statements from the operator. Confidence: high (building size is reported).
Est. Monthly Revenue
$266K
$3.2M annual run rate
Est. Occupancy
91%
of about 185 units (reported building size)
Effective Rent on New Leases
$1,585
vs $1,552 current asking
Recent Lease Activity
78 units tracked; 61 assumed leased, 17 listed nowSee which units leased, when they left the market, and the rent they leased at.
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How is this calculated?
Negotiation Leverage Score (0-100)
Based on 5 observable signals from the property's listing data:
- +30 pts: 15+ units currently listed
- +25 pts: Active move-in specials
- +20 pts: Deep discounts (>$150/mo off)
- +15 pts: 5+ distinct floor plans
- +10 pts: 25+ units listed
All signals come directly from the property's own listings. Occupancy and building size appear only in the Estimated Building Revenue section, and only when the building size is stated by the property or our unit-level observation history is deep enough to model it.
Listed Units
17
Good availability
10 floor plans
Move-in Specials
17
17 units with active promos
Use competing promos as leverage
Negotiation Leverage
Strong leverage
High availability and active promos suggest this building is eager to fill units.
Price vs. Downtown
Neighborhood The Carling Apartments $1,000 Lofts at Cathedral $1,153 Vista Brooklyn $1,272 Corner on Main $1,275 The Metropolitan Loft Apartments $1,296 11 East Forsyth Apartments $1,299 The Residences At Barnett $1,369 $1,688 One Riverside Luxury Apartments $3,175
Southerly at Southbank Apartments $1,403
RISE Doro Comparing 10 apartments in Downtown. Click any bar to view that building.
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Available Units
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1 Bed / 1 Bath Unit 6015
$1,423/mo
754 ft² · $1.89/ft²
Base rent
Available: Nov 9, 2026
Up to 8 Weeks Free
Down $85 since Oct 10 (was $1,508)
Studio / 1 Bath Unit 5013
$1,426/mo
612 ft² · $2.33/ft²
Base rent
Available: Nov 24, 2026
Up to 8 Weeks Free
Studio / 1 Bath Unit 6017
$1,441/mo
612 ft² · $2.35/ft²
Base rent
Available: Nov 9, 2026
Up to 8 Weeks Free
1 Bed / 1 Bath Unit 1003
$1,453/mo
704 ft² · $2.06/ft²
Base rent
Available: Now
Up to 8 Weeks Free
Down $15 since Oct 10 (was $1,468)
1 Bed / 1 Bath Unit 5033
$1,461/mo
790 ft² · $1.85/ft²
Base rent
Available: Dec 13, 2026
Up to 8 Weeks Free
Down $14 since Oct 10 (was $1,475)
1 Bed / 1 Bath Unit 8015
$1,468/mo
754 ft² · $1.95/ft²
Base rent
Available: Now
Up to 8 Weeks Free
Down $5 since Oct 12 (was $1,473)
1 Bed / 1 Bath Unit 3004
$1,515/mo
704 ft² · $2.15/ft²
Base rent
Available: Jan 1, 2027
Up to 8 Weeks Free
Down $14 since Oct 10 (was $1,529)
2 Bed / 1 Bath Unit 4030
$1,535/mo
860 ft² · $1.78/ft²
Base rent
Available: Now
Up to 8 Weeks Free
Down $141 since Oct 10 (was $1,676)
Studio / 1 Bath Unit 2001
$1,547/mo
500 ft² · $3.09/ft²
Base rent
Available: Now
Up to 8 Weeks Free
Up $32 since Oct 11 (was $1,515)
| Unit | Floor Plan | Listed | Details | |||||
|---|---|---|---|---|---|---|---|---|
| 8008 | | Studio / 1ba | 509 | $1,403 Base rent | $2.76 | Now | Pro | Up to 8 Weeks Free Up $32 since Oct 11 |
| 6015 | | 1bd / 1ba | 754 | $1,423 Base rent | $1.89 | Nov 9, 2026 | Pro | Up to 8 Weeks Free Down $85 since Oct 10 |
| 5013 | | Studio / 1ba | 612 | $1,426 Base rent | $2.33 | Nov 24, 2026 | Pro | Up to 8 Weeks Free |
| 6017 | | Studio / 1ba | 612 | $1,441 Base rent | $2.35 | Nov 9, 2026 | Pro | Up to 8 Weeks Free |
| 1003 | | 1bd / 1ba | 704 | $1,453 Base rent | $2.06 | Now | Pro | Up to 8 Weeks Free Down $15 since Oct 10 |
| 5033 | | 1bd / 1ba | 790 | $1,461 Base rent | $1.85 | Dec 13, 2026 | Pro | Up to 8 Weeks Free Down $14 since Oct 10 |
| 8015 | | 1bd / 1ba | 754 | $1,468 Base rent | $1.95 | Now | Pro | Up to 8 Weeks Free Down $5 since Oct 12 |
| 3004 | | 1bd / 1ba | 704 | $1,515 Base rent | $2.15 | Jan 1, 2027 | Pro | Up to 8 Weeks Free Down $14 since Oct 10 |
| 4030 | | 2bd / 1ba | 860 | $1,535 Base rent | $1.78 | Now | Pro | Up to 8 Weeks Free Down $141 since Oct 10 |
| 2001 | | Studio / 1ba | 500 | $1,547 Base rent | $3.09 | Now | Pro | Up to 8 Weeks Free Up $32 since Oct 11 |
Unit Details
Chart
Garages and parking
Parking, wellness and pet policy details for this building are available to Pro members: garage type and any monthly fee, bike storage, EV charging, amenities such as a sauna or cold plunge, and stated pet rent and weight limits.
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Severe nighttime trains
Freight line 867 ft away · 24 trains/day
- 12 daytime, 12 overnight
- Crossing 867 ft away. Horns expected day and night.
- Operator: FEC
City Club
Resident Notes & Access Codes
Real tips from people who lived at this property: what leasing and daily living are actually like, plus the gate, parking, and entry codes you only learn once you move in. See all Jacksonville, FL notes
No resident notes for this property yet.
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